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The employment market is still highly competitive and the employment trend is constantly changing. Nowadays, in the new media era, the media industry seems to have become a popular part of employment. At the same time, China's "13th Five-Year Plan" has also proposed that the cultural industry should become a pillar industry of the national economy in 2020. So, what is the situation of current job market? As the graduates of the media, how can we choose our job in the future?

The Context of the Fresh Graduates’ Employment

There are amounts of industries...

For examples, the Internet industry, Financial service, Media industry and so on.

But which one is most popular for those fresh graduates?

Data Source: 看准网

We can see that the IT/Internet industry, with the propotion of 43.4%, ranks first in the list.

So what about the cities that they want to work in?

We found that these graduates are more eager to work in some first-tier cities, such as Shenzhen, Shanghai, Hangzhou.

From what have mentioned above, it seems that most of people who want to enter the IT industry always take salary into their first consideration, but for those people willing to get into the media industry, they might think that is not so important.

But let’s look at the average wages disparity in different industries

Data Source: 薪酬网

In conclusion, we mentioned about the context of fresh graduates’ employment in industry. It can be seen that entering into the IT industry becomes the mainstream of the fresh graduates’ employment. But for those people who strongly tend to work in the media industry like us, it still deserve to learn about the current situation in it. In next part, we are going to find out more information in those industries.

The Company in different Industries

Job seekers often search for some popular companies when they find job, so which companies are most popular with job seekers?

The Ranking List of Company

According to the hot search ranking of 看准网, among the ranking data of TOP10, we can see that Baidu, Huawei and other companies are on the list, and we can also find that the vast majority are Internet or e-commerce.

Looking at the TOP90 rankings, we can find that the hot companies are mainly in the Internet field, so what are the salary situations of these companies?

Geographical Distribution of the Companies

After analyzing the geographical location of each company, we found that among the top 90 companies in the rankings, those companies mainly concentrated in the north and the deep, the amount of popular companies in the three regions accounted for 80% of the overall.

In addition, almost all popular companies are located in coastal areas.

After understanding the background of so many different industries and companies, we can actually find that the Internet has indeed become a hot trend in employment. However, it seems that we haven't seen any of the media industry in the various rankings above. So what is the situation in the media industry?

The Situation of the Fresh Graduates’ Employment in Media industry

Review

Going back to the popular companies mentioned above, although there are no media companies on the list, some people may want to know if Internet companies also need media talents. Is there any media department in those Internet companies?

However, we found that most of Internet companies are basically recruiting technicians. Although numbers of non-technical personnel recruited by Alibaba, most of the positions are not related to the media.

Although the facts are a bit sad, we still need to go back to conduct the further research on media industry.

Media industry and Types of Media Company

We can see that both of media(17.9%) and film(17.9%) rank first, then followed by the Public and Exhibition(14.8%).

So firstly, let's look at the salary and geographical distribution.

All media companies have an average salary of 5413.7RMB, and the maximum is about 15840RMB.

There are also some differences in the salaries of media companies in different provinces:

What's more, the media companies are mainly distributed in the north and the north, accounting for the overall (38+18+11)/90=74.4%, the distribution is more scattered, and the coastal inland has coverage.

The Ranking List of Media Company

Actually in this ranking list, many companies are well-known, such as Wanda Studios and Ogilvy.

Comparison among different types of media company

From the figure we can see that in all types of media industry, the minimum wages are similar, but the maximum wage of the media company is much more than public relations and advertising. It shows that the development space of media companies is still relatively large.

How is the Situation of Employment for Media students?

We all know that as a media industry, some essential qualities are the key to the company's selection. However, after scraping boss直聘网 and there are 2059 results was given back, we get the job recruitment from the company in media, advertising, marketing, education, Internet Industry.

We found that work experience is also a very important factor for the media industry.

Let’s look at this graph here.

In general, there are lots of opportunities for graduated student. But the seniority still take up an important part in media industry in every province. More developed province have more strict requirement on seniority.

And work experience even determines our salary.

For graduate students likes us,in the first 3 years our salary won’t change that much, however in the 3-10 years the jobs offers 20-50k per month was growing.

Conclusions & Suggestions

After learning about the current situation of Media industry, what do you think of your career planning? Or just insisting on what you have planned before?

Here we come up with some suggestions for you.

1. Although the salary in media industry is lower than hot industries (such as Internet industry), but according to the previous analysis, media industry has great promotion potential. So if you are interested in the media industry, you can persist in it for a few years (1-3), and the salary will have an obvious change.

2. Media companies with higher salary and rating rankings are generally located in Beijing and Shanghai, so if you want to work in the media industry, you can consider these two places first.

Anyway, at the end of this report, we want to share something for you.

It is the comments collected from people who want to work in the IT industry and the Media industry, and it is about why they want to get into these industries.

Have fun.:)

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